Anybody remember these contests? How tough was it? In some years when GM mailed 100,000 sets of instructions as few as 600 models may be returned by the deadline!
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The Fisher Body Craftsman’s Guild was created in 1930 as a way for the Fisher Body Division of General Motors to identify and recruit talented youngsters to become craftsmen for the company. The first competition consisted of constructing a model Napoleonic Coach that was the symbol for Fisher Body, which tested a youngster’s ability to meticulously follow a design. In 1937 the competition was revised requiring participants to actually design and construct model automobiles, usually with a futuristic theme. In 1940 the coach building competition was ended and the car modeling continued until the program was scuttled in 1968, except for a hiatus during WWII.

The Napoleonic coach model plays prominently in this filmstrip.
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1950 Chevrolet 3/4-Ton 3600
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