Chevrolet used the name "Suburban" from 1935-1938 (although, at least one 1937 document used "closed suburban" and "Carryall suburban" for the CCS model/body designation).

In 1939, Chevrolet used the name "Suburban Carryall" (and, one year later, "Carryall Suburban"). Maybe the name change was a result of a dispute over ownership over the name; or, maybe Chevrolet/GM was just not consistent in how they used the name Suburban from 1935 onwards ("Suburban" alone and in combination with "Carryall")?