Thanks all for the comments. I got the truck from an older bloke, who was actually a Ford man & it didn't fit his stable. He restored in 1982 and it always looked a bit odd with a 1940 cab & a 1982 tray. It is pretty much standard except for the motor, which is a '54 Blue Flame, and a power brake booster fitted under the bed. I fitted the Coker Classic radial tyres and can't believe how it now steers & rides.
I believe that the colour is an International truck red.
Bob (Riggles)