Random thoughts on engineers, salesmen, and business owners:
Engineers are people who know a great deal about a few things. Salesmen are people who know very little about a great deal of things. Business owners start out knowing everything about anything, but end up knowing nothing about anything due to their association with salesmen and engineers.
I think Mechaniac's got the best approach; equalize!
"If your only tool is a hammer, everything looks like a nail"