Thanks for the responses. The rear drums are new, with new shoes and wheel cylinders. The fronts are original with rebuilt wheel cylinders and shoes and drums that are in good condition. I've pulled the drums to make sure none of the cylinders are leaking. All brake lines, including the rubber ones, are new. I followed the manual's recommendation of bringing them in until a slight drag is felt, and then backing off seven clicks. I notice some guys go much tighter than that and back off some.
With the e-brake released there is plenty of slack in the cable, so I assume this isn't the problem. Am I right about that?
Also, I can't guarantee there aren't any oily fingerprints or other contaminants on the drums and will have to take a look at that.