Looks better than anything I've seen coming out of the big three in many years. If someone working for the big three had an original idea it would be scrubbed in favor of some bizarre concept that tries to be a modern version of an old style. The Southern is definately the work of a lean and independent company. It looks sharp inside and out. Just enough comfort and safety without getting too sissy. Ford wins this contest for thinking outside the box and having the guts to agree to allow their drive train to be installed. I bet they sell every one of those trucks quickly. The price is good considering what it would cost to build a like truck oneself.