TMan-
Saw the show last night as well. I guess they use a plan where they get lugnuts to tune in for the metal and add "drama" in the relationships (or fighting!) to engage everyone who doesn't like watching wrenchin'. Worked for the "american Chopper" sereis. We're all voyeurs and enjoy looking over the fence at someone else's fights. I like what Boyd does with customs, but it is not what I choose to do to my rigs. I am impressed with the hard work the shop grunts put in and the results show. The Ford Model A truck was pretty sweet to begin with and the old guy had other rods around the garage, but to each his own. We see the same thing around here as some like it stock and others prefer the wild modified look. A rat rod to some is just another rat!
Like you, I'd prefer more insight into why they do things than focus on the drama. We never got more insight into why Boyd felt boxing the framerails would be a NECESSARY safety feature, just heard his opinion over and over and over (bleeping) over. He didn't do a good job of convincing Bluebear and me that it was essential.
I'll still watch 'cuz I like the projects and see some of my own buddies in the clowns around the shop.