I found that on the 67-72 board recently. Really opened my eyes because Fram used to be one of the best filters on the market. Passed it around here at work and all the engineers were as astounded as I was.
I had wondered why they could sell their filters for so cheap, and it seemed that when someone came out with a lower priced filter, Wal-Mart met the price across the board.
Holy Cow, Batman, we better get the Batmobile in for an oil change, quick!
